GTIN + Serial: How an Individual Product Gets Its Identity
A GTIN names the product; a serial names the unit. See how the two combine into one identity, how it is encoded, and the rules that keep it unique.
Beginner6 min read
Serialization means giving every individual unit — not just every product type — its own identity. These guides explain how a GTIN and a serial number combine, when serialization is worth it, how it differs from batch-level coding, and what it can and cannot prove.
What Is Product Serialization?
Serialization gives every individual pack its own identity. Learn how GTIN plus serial works, where serials come from and how a serial lives from factory to shelf.
Read the guideA GTIN names the product; a serial names the unit. See how the two combine into one identity, how it is encoded, and the rules that keep it unique.
Beginner6 min read
No. Unit-level serialization has real costs. Use this framework of value, regulation, counterfeit risk, engagement and print cost to decide.
Intermediate5 min read
Batch identity groups units from one production run; unit identity separates every pack. Compare what each can do, what each costs and when to use it.
Beginner5 min read
Any QR code can be copied in seconds. Learn why a scan alone can't prove a product is genuine, and which controls make anti-counterfeit programmes work.
Beginner5 min read