Platform / Analytics
Transform product packaging into operational intelligence.
Review live counts, first-vs-repeat scan fractions, geographic distributions, and anomaly alerts from one brand dashboard.
Track verification requests as they happen, filtered by SKU, batch number, or region.
Measure engagement rates, loyalty points sign-ups, and warranty registration volumes.
Export scan history logs to CSV or JSON formats for legal, compliance, and distributor reviews.
What the analytics module covers
The analytics module turns scan events into operational decisions. Dashboards track scan volume and velocity per product, genuine versus repeat scan ratios, geofence events, and the anomaly log that flags suspicious patterns such as a code scanned far from its assigned channel or at an implausible frequency.
Anomaly detection combines geolocation jumps, browser and device signatures, and scan cadence to separate consumer behavior from organized copying attempts. Each alert is mapped to a product and a channel so the brand team can act on the leak, not just the signal.
Data is retained per your residency and retention policy, and exports are available for your own BI stack.